Insights

Practical guides to software decisions

These are questions we get asked often enough to answer properly. They are written for people making software decisions, with enough technical detail to explain the trade-offs.

All insights

Is vibe coding safe?

AI coding tools genuinely work. This article explains what needs checking before that software handles real customers, payments or personal data.

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AI and prototypes

MVP vs prototype

A prototype answers a question and can be discarded once it has done so, while an MVP goes in front of real people and carries ongoing obligations.

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AI and prototypes

Custom software vs off-the-shelf

We build bespoke software and still think an existing product is usually the better choice. This article explains when fit, control and long-term cost justify a custom system.

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Making the decision

Build vs buy software

The costs that are often missing from the comparison, the hybrid option and the questions that reveal how much control the business needs.

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Making the decision

Ask us a software question

Ask us, and if the answer would be useful to other people making the same decision, we may write it up.

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